E.L.I

ELI is a project, that I researched, planned and designed in 2024 as a freelancer. This is a corporate website for an An auxiliary service for companies with the help of AI technology.
The site shows who they are, what they prohibit, what they offer.

The Challenge

When I was asked to prepare the site I had to find a way to "sell it" meaning find a way for it to look familiar and for people to want to contact the business owner and hire his services.In addition, I had to include all the things that the business owner asked of me, but in a way that would not put a cognitive burden on the user and still include everything, and for that I had to create creative solutions and think outside the box.

Offers

The website aims to make all the products of the business accessible in a spectacular and familiar, light and youthful appearance to all customers, thus showing the business as a young and marketing business that understands networks

About The Process- UX

This is an initial system in Israel, during the project another company was added, but until that moment there were no such companies in Israel, only in Israel, so company research was carried out on the websites of the other companies.

About The Process- UI

After the UX phase was completed I moved on to UI. When choosing the colors I chose blue as the main color - the owner of the business asked me to make it look inviting and calm, blue calls to mind feelings of calmness and relaxation.It is often described as peaceful, tranquil, secure, and orderly.
Blue is seen as a sign of stability and reliability. Businesses that want to project an image of security often utilize blue in their advertising and marketing efforts.